Articles

PREPRESS TWO CENTS: Raster vs. Vector

Pixels and Paths and Problems, Oh My! OR: This hurts my brain. Does it really matter? Has this ever happened to you? You’re asked to create a poster. You’re given a logo. It’s a 2" x 2", 72 dpi jpg. You put it on the poster. You enlarge it to 500%. You get your proof from the [...]

PREPRESS TWO CENTS: Raster vs. Vector2019-12-23T13:32:29-06:00

PREPRESS TWO CENTS: Web Printing

And They All Printed Happily Ever After Once upon a time…there was a Happy nBusiness that lived in a prosperous kingdom. At first the Happy Business only needed a few catalogs once or twice a year. As it grew, the Happy Business needed more and more catalogs. This was great except for the cost of printing more catalogs. What to [...]

PREPRESS TWO CENTS: Web Printing2022-07-14T15:08:39-05:00

PREPRESS TWO CENTS: The Registration Swatch

What it is and Why You Should Avoid it! OR: What do you mean avoid it? Isn’t it a super-cool, rich-black substitute? Ah, the mysterious registration swatch, designed for manually drawing crop marks. How often do you do that? Seldom? Never? Certainly there are some legitimate uses for this swatch. However, in our corner of the printing [...]

PREPRESS TWO CENTS: The Registration Swatch2022-07-14T15:08:43-05:00

PREPRESS TWO CENTS: RGB vs. CMYK COLOR MODE

What Difference Does it Make? OR: Why can’t I print the brighter RGB colors? It happened again: you sent your job to the printer, and the preflight report you received says you have some RGB images. What’s the big deal? One color mode is pretty much like the other, right? Wrong. Let’s look briefly at color models. No device [...]

PREPRESS TWO CENTS: RGB vs. CMYK COLOR MODE2022-07-14T15:08:47-05:00

PREPRESS TWO CENTS: Reverse Text

Back Up the Bus on White Copy OR: Hey, what happened to my serifs? If you’re looking for visual impact, let’s be honest: white text reversed out of a colored background can certainly deliver. Like all good printing-related things, it’s most effective when we understand the potential as well as the limitations. First, let’s state the obvious: [...]

PREPRESS TWO CENTS: Reverse Text2019-12-23T13:32:29-06:00

PREPRESS TWO CENTS: Color: Monitor vs. Proof vs. Printed

Monitor vs. Proof vs. Print - Why Can They All Look Different? OR: Why doesn’t the proof match my screen? You’ve designed your job, you love the color and you send it off to the printer. It sails through preflight and a couple of days later you receive your high quality Epson color proofs. The color isn’t [...]

PREPRESS TWO CENTS: Color: Monitor vs. Proof vs. Printed2022-07-14T15:08:51-05:00

PREPRESS TWO CENTS: Obey Your Master Pages

The Master of Pages is Pulling Your Strings! OR: Is this going to twist my mind or smash my dreams? The answer to that question is obviously no since Master Pages are beautiful things when used correctly. Specifically, we’re going to cover how to set up a master page so that your page numbers and slug lines don’t [...]

PREPRESS TWO CENTS: Obey Your Master Pages2019-12-23T13:32:29-06:00

CPC Receives Highest Honors

The Great Lakes Graphics Association (GLGA) has announced that CPC Printing & Promotions of Onalaska, Wisconsin is a multiple winner in the 2015 Graphics Excellence Awards (GEA) competition. The judging was concluded on March 17-18, 2015, by a team of independent judges. The GEA is one of the largest printing competitions in the nation. CPC won [...]

CPC Receives Highest Honors2019-12-23T13:32:29-06:00

PREPRESS TWO CENTS: Improving Image Resolution 

Not Like Keeping a New Year’s Resolution OR: Can high image resolution be counterfeited? You sent your job to the printer, and the preflight report you received says you have some low-res images. What could be the harm in opening those photos and punching in a higher resolution in the Image Size window? That should fix the problem, [...]

PREPRESS TWO CENTS: Improving Image Resolution 2022-07-14T15:08:55-05:00

Print Coating Types & Which is Best for Your Job?

The right coating can make or break your print project, and each project may need something different. CPC Printing and Promotions wants to make sure that your piece turns out the best possible. Whether you want protection against moisture, dirt, overall wear-and-tear or if you want to enhance your work aesthetically, the coating you choose [...]

Print Coating Types & Which is Best for Your Job?2019-12-23T13:32:30-06:00
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