Growing your business is all about bringing your product or service to as many people out there who are in your target market. However, sometimes, it may feel as if there is so much noise out there that it is hard to get your business noticed! All of this can all be very frustrating but [...]
In the past, business owners needed to use print services for their subscription-based business. It was not until the advent of the internet and then its rampant growth that business owners moved solely to digital communication with their subscribers. Like with any shiny new thing, people were excited, and businesses were trying to replace print [...]
Catalog printing may seem like an outdated medium for marketing but print catalogs can help your business stand out from the competition. Catalogs may help your company gain a competitive edge because many people prefer reading physical media as opposed to digital. A catalog allows the customer to slow down and enjoy the marketing experience. [...]
Are you a fan of control and consistency? If so, then Paragraph Styles are probably already your friends. These little gems not only allow you to quickly format large chunks of text, they can help you locate and eliminate certain text problems as well. As you know, black text needs to be colored with the [...]
OR: Am I going to be howling mad that my file isn’t perfectly perfect for perfect bound? Let’s be honest: there’s something about a perfect bound publication that says it’s a piece worth hanging onto. The square spine and heavier cover stock suggest that the content is meant to be referenced again and again. A [...]
OR: Is this going to spiral out of control like a record? Have you been thinking about producing a catalog, manual or workbook? Does a spiral binding makes sense from a user’s standpoint because it’ll lay perfectly flat when it’s open? With spiral binding there’s no irritating tendency for the book to snap itself shut, [...]
Subscription-based businesses are increasing at an astronomical rate. Â The subscription-based business is the wave of the future. Â It is the business model for practically every industry. Some examples of popular subscription-based businesses include meal services, wine and beer clubs, coffee clubs, pet toy and treat subscription boxes, and beauty box subscriptions. Â Pretty soon everything [...]
Do you have a large print job that you need to hire out? Have you considered digital printing? There are so many advantages to digital printing, but some are more technical than others.  Let’s narrow it down to 5 advantages of digital printing.  Leave it to the experts to deal with the technical aspects. What [...]
5 Advantages of Digital Printing Do you have a large print job that you need to hire out? Have you considered digital printing? There are so many advantages to digital printing, and some are more technical than others.  Let’s narrow it down to 5 advantages of digital printing.  Leave it to the experts to deal [...]
Offset Printing Offset printing is a method of printing where metal plates transfer ink onto a rubber piece which is known as a blanket. The blanket then rolls the ink onto the paper. One benefit to offset printing is that the colors are more precise since Pantone ink is used. Pantone ink also allows for [...]
